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Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition (6th Edition)

Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition (6th Edition)

Jay B. Barney; William S. Hesterly
Ebook

Sinopsis ebook

For courses in strategy and strategic management Strategic Management and Competitive Advantage Concepts and Cases strips out the unnecessary by presenting material that answers the question does this concept help students analyse real business situations Each chapter has four short sections that cover specific issues in depth allowing professors to adapt the text to their particular needs By utilising this carefully crafted approach the 6th Edition provides students with the tools they need for strategic analysis

Detail Buku

Jumlah Halaman 541
Kategori Manajemen
Penerbit Pearson
Tahun Terbit 2018
ISBN 9781292258041
eISBN 9781292258058
Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition (6th Edition)

Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition (6th Edition)

Jay B. Barney; William S. Hesterly