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Strategic Management: Theory: An Integrated Approach

Strategic Management: Theory: An Integrated Approach

Hill/Schilling/Jones
Ebook

Sinopsis

This comprehensive and engaging text presents the complexities of strategic management through up to date scholarship and hands on applications Highly respected authors Hill Schilling and Jones integrate cutting edge research on topics including competitive advantage corporate governance diversification strategic leadership technology and innovation and corporate social responsibility through both theory and case studies Based on real world practices and current thinking in the field the 12th edition features an increased emphasis on the changing global economy and its role in strategic management When paired with this student centric text the MindTap learning solution will prepare the next generation of strategic leaders

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Detail Buku

Jumlah Halaman 475
Kategori Manajemen
Penerbit Cengage
Tahun Terbit 2017
ISBN 9781305502338
eISBN 9781337333542
Strategic Management: Theory: An Integrated Approach

Strategic Management: Theory: An Integrated Approach

Hill/Schilling/Jones